Career Intelligence

Explore career fields

We understand you first. Then we help you discover your career. Then we build the education path that fits you. Here's what each career requires and the majors that lead there.

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Technology & Data

Technology & Data

Business Analytics

Turning data into business decisions through reporting, modelling and insight generation.

Who does this career suit?

  • ✓You have a strong tendency to work with data
  • ✓You work in an organised, systematic way
  • ✓You're comfortable with technical tools

Hard skills

SQLPower BI / TableauStatisticsExcel modelling

Soft skills

Attention to detailStorytellingProcess discipline

Majors that lead to this career

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Technology & Data

Software Engineering

Designing and building the technical foundation of digital products.

Who does this career suit?

  • ✓Your technical aptitude is high
  • ✓You enjoy logical problems
  • ✓You can work independently

Hard skills

Python / JavaScriptAlgorithmsDatabasesSystem design

Soft skills

Problem solvingLearning speedCode communication within teams
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Technology & Data

Data Science

Extracting meaning from large datasets using statistics and machine learning.

Who does this career suit?

  • ✓Your research curiosity is high
  • ✓Your analytical strength stands out
  • ✓You're open to technical learning

Hard skills

PythonStatisticsMachine learningData visualisation

Soft skills

CuriosityAnalytical storytellingSceptical thinking

Majors that lead to this career

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Technology & Data

AI Engineering

Building, training and deploying machine learning and AI systems in production.

Who does this career suit?

  • ✓Your technical depth is high
  • ✓Your research curiosity is strong
  • ✓You're inclined towards mathematical thinking

Hard skills

Linear algebraDeep learningPyTorchMLOps

Soft skills

Research disciplinePatienceTechnical writing

Majors that lead to this career

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Business & Strategy

Business & Strategy

Product Management

Setting the direction of digital products by combining user needs, technology and business goals.

Who does this career suit?

  • ✓Your analytical thinking is strong
  • ✓You have a strong leadership tendency
  • ✓You have high interest in technology

Hard skills

Product analyticsSQLRoadmap planningA/B testing

Soft skills

PrioritisationPersuasionTeam coordination

Majors that lead to this career

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Business & Strategy

Management Consulting

A fast-paced career analysing companies' strategic problems with data and developing solutions.

Who does this career suit?

  • ✓Your problem-solving approach is structured
  • ✓Your communication is strong
  • ✓You're open to exploring new industries

Hard skills

Financial modellingExcelMarket analysisPresentation design

Soft skills

Structured thinkingPresentingNegotiation
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Business & Strategy

Entrepreneurship

Spotting a need, building a product or service around it and growing it into a business.

Who does this career suit?

  • ✓Your entrepreneurial tendency is strong
  • ✓You like acting independently
  • ✓You don't shy away from uncertainty

Hard skills

Business model designFinancial planningMarket research

Soft skills

Risk managementPersuasionResilience
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Business & Strategy

Finance & Investment

Analysing capital, risk and value; guiding investment and financing decisions.

Who does this career suit?

  • ✓You're comfortable with quantitative analysis
  • ✓You work in a structured way
  • ✓You don't avoid making decisions

Hard skills

ValuationReading financial statementsFinancial modellingExcel / VBA

Soft skills

Deciding under pressureDisciplineClarity

Majors that lead to this career

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Health & Life Sciences

Health & Life Sciences

Medicine

Diagnosing and treating patients through long clinical training and continuous learning.

Who does this career suit?

  • ✓Your motivation to directly help people is high
  • ✓You can work with discipline
  • ✓You have scientific curiosity

Hard skills

Biology / chemistryClinical reasoningDiagnostic processes

Soft skills

ResponsibilityStress managementPatient communication

Majors that lead to this career

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Health & Life Sciences

Biomedical Research

Investigating the biological basis of disease and developing new treatments in the lab.

Who does this career suit?

  • ✓You have deep research curiosity
  • ✓Your technical and scientific thinking is strong
  • ✓Your impact motivation is strong

Hard skills

Lab methodsBiostatisticsDevice design

Soft skills

Research patienceRigourScientific writing
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People & Society

People & Society

Public Policy

Analysing social problems and shaping policy, regulation and public programmes.

Who does this career suit?

  • ✓Your impact motivation is high
  • ✓You're inclined towards research
  • ✓You think in a people-centred way

Hard skills

Policy analysisQuantitative researchReport writing

Soft skills

Critical thinkingNegotiationPublic communication
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People & Society

Clinical Psychology

Supporting mental health through assessment, therapy and evidence-based practice.

Who does this career suit?

  • ✓You're highly people-focused
  • ✓Your listening and communication skills stand out
  • ✓Your impact motivation is strong

Hard skills

Psychological measurementInterview techniquesResearch methods

Soft skills

EmpathyActive listeningEthical sensitivity

Majors that lead to this career

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Creative Fields

Creative Fields

UX Design

Designing digital experiences that are easy, clear and enjoyable to use.

Who does this career suit?

  • ✓You produce creative solutions
  • ✓You're curious about understanding users
  • ✓You're open to visual thinking

Hard skills

FigmaUser researchPrototypingInformation architecture

Soft skills

EmpathyReceiving feedbackVisual storytelling

Majors that lead to this career

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Creative Fields

Marketing & Strategy

Positioning a brand or product, understanding the audience and driving growth.

Who does this career suit?

  • ✓Your communication is strong
  • ✓You generate creative ideas
  • ✓You're interested in human behaviour

Hard skills

Campaign analyticsSEO / performance marketingContent strategy

Soft skills

StorytellingPersuasionTrend reading

Majors that lead to this career

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Creative Fields

Creative Direction

Leading the visual and narrative direction of brands, campaigns and creative productions.

Who does this career suit?

  • ✓Your creative idea generation is strong
  • ✓You're good at building narratives
  • ✓You're inclined to guide teams

Hard skills

Visual designArt directionVideo / content production

Soft skills

Creative leadershipPresentingAesthetic judgement
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